Sergey Brin of Google: "With Google Glass, I made a lot of mistakes."
Google co-founder Sergey Brin made a very open admission when he made an unexpected appearance at Google I/O 2025: "I made a lot of blunders with Google Glass." The interruption happened during an interview featuring Google DeepMind's CEO, Demis Hassabis, conducted by Alex Kantrowitz, from the Big Technology Podcast.
Brin freely recognized being unaware of the difficulties involved in producing affordable smart eyewear and consumer electronics supply chains. Brin remains a fervent supporter of smart glasses' potential despite the original gaffe, expressing his delight at Google's renewed interest in their advancement. This time though, the tech giant is equipped with a network of exceptional partners to facilitate the process.
Google made Tuesday's headlines with the announcement of its newest venture, Android XR smart glasses. Almost a decade after the Google Glass project was shelved, the stage at Google I/O showcased the smart glasses that use DeepMind's Project Astra to enable live translations, provide directions, and handle basic AI tasks.
For the creation of Android XR glasses, featuring AI and AR functionalities, Google has contracted allies like Samsung and Xreal. An even greater commitment, a whopping $150 million investment, has been made in partnership with Warby Parker, an investor in the eyewear company, to push the smart glasses project forward. Brin noted that these accomplished eyewear and electronics manufacturers might provide viable solutions to the supply chain problems that initially plagued smart glasses production.
Brin emphasized that generative AI has made significant strides since the Google Glass period, making smart glasses a reality.
Brin also said during the conversation that he had essentially come out of retirement to work on Google's Gemini project. Almost daily, Brin can be found in the Mountain View, California office, where he assists the Gemini team with multimodal projects, such as Google’s video-generating model Veo 3.
Brin unequivocally advised all computer scientists, "You ought not be retiring right now; rather, you should be working on AI."
Earlier reports hint that Brin has been pushing Google's Gemini teams rather fiercely to secure a stronghold in the AI arena. According to rumors, Brin advised Google’s staff via a memo that they should be clocking in at the office at least every weekday and suggested that a 60-hour work week could be the perfect sweet spot for productivity.